Managing your 360° communications


The PR Workshop, has been in the business of image management for many years now, and has worked with companies across the country, in managing their reputation, using media relations and social buzz as the primary tools. We now are looking to extend our competencies into the political space, and are wanting to help aspiring candidates make a lasting and possibly winning impact in the assembly elections in the coming year (2021 – Tamilnadu)

We may not be the biggest or best in class political PR firm in India - but we are quite possibly the most innovative political PR agency, who are looking at out of the box ways to create a buzz on candidates, both online and offline.  Backed by our immensely gifted creative team and associates network spread across the country, our unique, targeted and original political PR campaign ideas can contribute towards the success of your political campaign. Booth level understanding of issues that could clinch voter mind-space is one of our primary PR tools, that will shape how intend to support any candidate/political party.

Our political PR team is well versed at offering all kinds of political content, at the time of elections, right from the run-up to the polls, and upto the penultimate day. This content can be used across all media, including print, includes Print Media, Electronic Media and other types.

We are also versatile in speech writing, slogan development, content Development, On-the-ground Surveys, Competition Intelligence, Online PR, Social Media Management, Political PR on Facebook, Twitter, YouTube, and much more!

If you want a political PR agency that can deliver results, move fast, break barriers, create disruption, capture attention of your voters through data driven insights and come up with ideas that are out-of-the-box, we could be of assistance!

We can tell your story in a way such that it has more impact. Adapt it to suit different audiences. Move fast. And deliver results. Engagement. And more! It's a fact of life: nothing makes one successful as exposure in the media. An exciting buzz about you, your party, your agenda and deliveries. A feeling that things are about to happen, and that you're at the centre of it, creating waves. Above all, it's the feeling that you are the candidate with a vision for an exciting future and can deliver real results. Strategic publicity can do real wonders and win you votes!

And nobody is better at generating that attention than The PR Workshop.

Services we offer


External communication

Handling all external communication – press communiqué, vendor communiqué, identification of media opportunities in generic and specific category media, online optimal presence, crafting a social media communication plan and an entire array of solutions – we endeavor to constantly raise our own bar, in ensuring our clientele get the best for their communication/PR spend.

Media repository

Our media repository to the client will serve as the best of what is what in their respective industry, from the media perspective – what and who make news, why does the client need to position it in a ‘communication space’, which player is getting the most optimal coverage, and feedback on the why/how of it; not to stop with that, we go further and constantly equip the client communication strategy for a ‘dynamic’ delivery in the targeted media.

Internal communications

Managing the entire gamut of internal communications, customized to specific client needs, is our forte. Be it sales communication, HR communication or whatever, we become an extended arm of your organization – and communicate appropriately. Our specialist internal communications advisory will be of great use to any of our clients – its so often said today that the more internal communications, the merrier.

Crisis Management

Communicating in times of crisis is a potent weapon, and must be used by organizations – only in the right measure, in the right media. Our wealth of experience in this space will be of immense value to any of client. We offer this as a part of our holistic communication solution, or on a ‘need’ basis as well.

Media services

Media services include, as appropriate - Press Release distribution, One-to-one interviews, positioning in industry specific Features and articles, Advertorials, Press Conferences, Media briefing, Media Familiarization to key personnel of clients, Media Clipping service, Think Tanks, Crisis Management, Analyst Relations etc.

Market Intelligence

Through a set of monitoring mechanisms, we track and analyze news items that are relevant to clients and their industries. By continually scanning the media landscape for pertinent coverage, we are able to gauge our clients' relative standing in the market as well as remain alert to potential communications crises.

Corporate Networking

We assist in identifying and establishing contacts for clients with industry, analyst, and government bodies. We provide counsel on effective ways to get messages across to influencer groups.

Event Support

We work with event management companies on behalf of clients and coordinate all the tasks associated with an event from conceptualization to staging.

Online Reputation Management

We work continuously in the social media to build your online reputation and help you maintain a healthy online presence in the social media. Our services include, Perception and Insight Generation, Intelligence Monitoring, Online Crisis Management, Customer Relationship Management, Competition and Industry Tracking.

Our Values

Our core value system revolves around our belief on integrity. We believe that trust cuts across all barriers than just a clever communication. We realize every moment that we communicate with humans and hence continuously strive to keep our communication human.

Customers

  • Above all else, we respect our Customers’ opinions
  • We believe in maintaining our customers’ loyalty and trust
  • We listen, respond and seek to exceed our customers’ expectations

Excellence

  • Excellence for us is not an act, but a habit
  • It comes with the experience and the flair to win
  • We aspire to flawless execution and don’t take shortcuts on quality

Innovation

  • We thrive on creativity and ingenuity.
  • Our main thrust is not just towards innovative PR & communication strategy but to create a mixture of ideas & Creativity.

Quality Policy

  • At The PR Workshop, we care deeply about the quality of our work. We are obsessed with results. The passion shows in everything we do.
  • We like to work with companies whose stories we believe in. And we know that when it comes to telling those stories, a few essential ingredients make all the difference: authentic research, innovative thinking and a keen attention to detail.

Contact Us

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